Semester 1 08O101 calculus and its applications 3 2 0 4 basic concepts
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BLOW MOLDING AND THERMOFORMING: Principle – extrusion blow molding, injection blow molding, molds and dies, operation and control for blow molding. Thermoforming: Principle, equipment and product considerations, vacuum forming. (6) COMPRESSION AND TRANSFER MOLDING PROCESS: Principle, thermosetting compounds, compression molding and transfer moulding, reaction injection molding cold forming, sintering and ram extrusion. (5) CASTING AND FOAMING PROCESS: Casting process – equipment, product considerations, operation and control. Foaming process: Process to create foams in resins, processes to shape and solidify foams, foam insulation. (5) FIBER REINFORCED PLASTICS: Materials, hand lay-up process, sheet moulding compound (SMC), dough moulding compound, process variants, mechanical strength of fiber reinforce plastics. (4) Total 42 TEXT BOOKS:
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08O040 ELECTROANALYTICAL METHODS 3 0 0 3 FUNDAMENTAL CONCEPTS: Electroanalysis, faradaic processes, mass-transport-controlled reactions, potential-step experiment, potential-sweep experiments, rate of electron transfer, activated complex theory, electrical double layer, electrocapillary effect. (8) ELECTRODE REACTIONS AND INTERFACIAL PROPERTIES: Cyclic voltammetry, reversible, irreversible and quasi-reversible systems, study of reaction mechanisms, adsorption processes, quantitative applications. Electrochemiluminescence. Scanning probe microscopy. Impedance spectroscopy. (10) CONTROLLED-POTENTIAL TECHNIQUES: Chronoamperometry, polarography, pulse voltammetry, normal-pulse voltammetry, differential-pulse voltammetry, square-wave voltammetry, staircase voltammetry, ac voltammetry. Stripping analysis. (10) EXPERIMENTAL TECHNIQUES: Construction of cells and instrumentation. Working electrodes and their types. Solvents and supporting electrolytes. (4) POTENTIOMETRY: Principles of potentiometric measurements, Ion-selective electrodes - glass electrodes, pH electrodes, glass electrodes, liquid membrane electrodes, ion exchanger electrodes, neutral carrier electrodes and solid-state electrodes. (10)
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08O041 iNSTRUMENTAL METHODS OF CHEMICAL ANALYSIS 3 0 0 3 Separation techniques: Chromatographic methods - principles, classification – Column chromatography, Liquid chromatography, Paper chromatography, HPLC, Thin layer chromatography, Ion-exchange chromatography, Gas chromatography, GC-Mass chromatography. Supercritical fluid chromatography; Capillary electrophoresis – principles, instrumentation and applications. (8) Thermal methods of ANALYSIS: Thermal analytical techniques – TGA, DTA, DSC – principles, instrumentation and applications. (5) spectral METHODS: Atomic absorption spectroscopy, Atomic emission spectroscopy, ICP-AES spectroscopy - principles, instrumentation and applications. Flame emission spectroscopy – Flame spectrophotometers, quantitative analysis by flame emission spectroscopy. Light scattering methods – nephelometry, turbidometry, Raman scattering – principles and applications. (10) UV-Vis spectroscopy: Basics – types of transitions – Instrumentation – double beam UV-VIS spectrophotometer – Factors influencing max – Woodward fieser rules – applications. (5) IR spectroscopy: Basics - theory – Instrumentation – sample handling – working of double beam IR spectrophotometer – modes of vibrations – selection rules – factors influencing vibrational frequencies – interpretation of spectra – Finger print region – PQR branches – characteristic group frequencies – applications to organic and inorganic compounds – problems. Raman Spectroscopy: Basics – Stokes and antistokes lines – comparison of IR & Raman – mutual exclusion principle – applications. (6) Mass spectrometry: Principles – Instrumentation – double focusing mass spectrometer – molecular ions – metastable ions – fragmentation pattern – McLafferty rearrangement – Retro diels alder reaction – determination of molecular weight – nitrogen rule – fragmentation in organic compounds. Mossbauer spectroscopy: Mossbauer nuclei – Doppler effect – isomer shift – quadrupole splitting – magnetic hyperfine interactions – applications. (8) Total 42 TEXT BOOKS:
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08O042 ADVANCED REACTION MECHANISM 3 0 0 3 Addition reactions: Reactive intermediates – formation and stability of carbonium ions, carbanions, carbenes and carbenoids, nitrenes, radicals and arynes. Addition to carbon-carbon and carbon – hetero multiple bonds – electrophilic, nucleophilic and free radical additions - stereochemistry of addition to carbon-carbon multiple bonds- orientation and reactivity, addition to conjugated systems and orientation – addition to , unsaturated carbonyl groups. (8) Substitution reactions: Aliphatic nucleophilic substitutions – SN1, SN2 and SNi mechanisms- effects of substrate, attacking nucleophile, leaving group and solvent- stereochemistry of nucleophilic substitution reactions- substitutions at carbonyl, bridgehead, vinylic and allylic carbons- neighbouring group participation, norbornyl cation and other non-classical carbocations, ambident nucleophiles – O versus C alkylation. aromatic nucleophilic substitutions - mechanisms effects of substrate, structure, leaving group and attacking nucleophile. – various methods of benzyne generation and reactions of benzynes, reactions of aryl diazonium salts. Vicarious nucleophilic substitution (VNS), Chichibabin and Schiermann reactions - Aromatic electrophilic substitution reactions and mechanisms. (10) Elimination reactions: E1, E2 and ElcB mechanisms – stereochemistry of E2 elimination – competition between elimination and substitution reactions – orientation effects in elimination reactions – effects of substrate structures, attacking base, leaving group and medium on E1 and E2 reactions – pyrolytic eliminations – Bredt’s rule. (8) Rearrangements: General mechanistic considerations, nature of migration, migratory aptitude - nucleophilic, electrophilic and free radical rearrangements – Wagner – Meerwein, McLafferty, Demyanov, Benzil-benzilic acid, Favorskii, Fritsch-Buttenberg-Wiechell, Neber, Hofmann, Curtius, Beckmann, Schmidt, Lossen, Wolff, Baeyer – Villiger, Stevens, Wittig, Chapman, Wallach, Orton, Bamberger, Pummerer and Von Ritchter rearrangements. (8) Reagents in organic synthesis: Diborane, lithium aluminium hydride, sodium borohydride, selenium dioxide, osmium tetroxide, phenyl isothiocyanate, NBS, dicyclohexylcarbodiimide(DCC), lead tetraacetate, pyridinium cholorochromate(PCC), Swern oxidation, p-toluenesulphonyl chloride, trifluoroacetic acid, lithium diisopropylamide (LDA), 1,3-dithiane (reactive umpolung), crown ethers, trimethyl silyl iodide, dichlorodicyanobenzoquinone (DDQ), Gilman’s reagent, lithium dimethylcuprate, tri-n-butyltin hydride, di-tert-butoxy dicarbonate, dihydropyran, phase transfer catalysts, Wilkinson’s catalysts, Peterson’s synthesis, Merrifield resin and diethylaluminium cyanide. (8) Total 42 TEXT BOOKS:
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08O043 Chemical Sensors and Biosensors 3 0 0 3 BIOSENSORS: Introduction – amperometric enzyme electrodes – characteristics - enzyme activity determinations – biosensors fro enzyme immunoassay – Potentiometric enzyme electrodes – electrode characteristics and performance – pH glass and ion-selective electrodes – solid-state pH and redox electrodes – gas electrodes. (7) IMMUNO BIOSENSORS: Potentiometric immunobiosensors – immobilization techniques – analytical applications. Principle and measurements of enzyme thermistor devices. Transducer – experimental techniques – types of biological element: immobilized enzymes – immobilized cells – determination of enzyme activities in solution. (7) CHEMICALLY MEDIATED FIBEROPTIC BIOSENSORS: Introduction – sensing chemistry and materials – sensing techniques – transducer types. Transducer-based fiber optic biosensors – Optical biosensors based on competitive binding. (6) REDOX HYDRO-GEL BASED ELECTROCHEMICAL BIOSENSORS: Electron conducting redox polymer in biosensors –enzyme electrodes – specific sensor examples. Hybridization at oligonucleotide sensitive electrodes: function of oligonucleotide sensitive electrodes – hybridization efficiency and sensitivity – probe oligonucleotide structure and dynamics – hybridization conditions – hybridization kinetics. (8) FLUOROPHORE AND CHROMOPHORES BASED FIBEROPTIC BIOSENSORS: Enzyme based nonmediated fiberoptic biosensors – chromophores and flurophore detection. Bioluminescence and chemiluminescence based fiberoptic sensors – bioluminescence and chemiluminecent reactions – analytical potential of luminescent reactions – applications. (7) DETERMINATION OF METAL IONS BY FLUORESCENCE ANISOTROPY: Theory of anisotropy based determination of metal ions – fluorescent aryl sulfonamides for zinc determination- removal of zinc from carbonic anhydrase – determination of zinc using reagent approach – determination of copper and other ions by using reagentless approach. (7) Total 42 REFERENCES:
2. Blum L J and Coulet P R, “Biosensor Principles and Applications”, Marcel Dekker Inc., 1991. 08O044 COMPUTATIONAL PHYSICAL Chemistry 3 0 0 3 REVIEW OF QUANTUM CHEMISTRY: Planck’s quantum theory, wave-particle duality – uncertainty principle, operators and commutation relations – postulates of quantum mechanics – Schrödinger equation: free particle, particle in a box – degeneracy, harmonic oscillator, rigid rotor and the hydrogen atom. Angular momentum, including spins, coupling of angular momentum including spin–orbit coupling. (8) FOUNDATIONS OF MOLECULAR ORBITAL THEORY: The variation method – perturbation theory – application to helium atom – antisymmetry and exclusion principle – slater determinantal wave equation – Born-Oppenheimer approximation – Hydrogen molecule ion – LCAO-MO and VB treatments of the hydrogen molecule – Electron density, forces and their role in chemical binding. Hybridization and valence MO’S of H2O, NH3 and CH4 – Huckel pi-electron theory and its applications to ethylene, butadiene and benzene – idea of self-consistent fields. (8) GROUP THEORY: The concept of groups – classes – Abelian group – cyclic group – multiplication table. Symmetry elements and symmetry operations. Point group classification. Matrix representations and symmetry operations. Reducible and irreducible representation. Character tables for point groups : Orthogonality theorem. Properties of irreducible representation construction of character tables for print groups. The relationship between reducible and irreducible representation. Representations and vibrational modes in H2O, NH3 and BF3 molecules. (8) AB INITIO THEORY AND CHEMICAL APPLICATIONS: Hartree theory – Hartree-Fock SCF method – electron correlation – Moller–Plesset theory – Basis set – functional forms – contracted Gaussians – single, multiple, split-valence – polarization function – diffuse functions – computation procedure for the solution of SCF equations – energy gradient – molecular geometry – conformation searching – solvent effect – molecular interactions. (7) DENSITY FUNCTIONAL THEORY: Thomas-Fermi model – The Hohenberg-Kohn theorem – The Kohn-Sham equations – exchange–correlation potentials – chemical potential – Electronegativity – Global hardness and softness – local hardness and softness – Fukui functions – Sanderson’s electronegativity equalization principle – Pearson’s hard and soft acids and bases principle – the maximum hardness principle. (7) COMPUTER APPLICATIONS: Coordinate specification – Z-matrix – Cartesian coordinates – Introduction to structure drawing – Hands on use of software packages – Gaussian; Gamess, Molden. (4) Total 42 TEXT BOOKS:
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08O045 MOLECULAR SPECTROSCOPY 3 0 0 3 UV-Vis spectroscopy: Basics – types of transitions – Instrumentation – double beam UV-VIS spectrophotometer – Factors influencing max – Woodward fieser rules – applications. (6) IR spectroscopy: Basics - theory – Instrumentation – sample handling – working of double beam IR spectrophotometer – modes of vibrations – selection rules – factors influencing vibrational frequencies – interpretation of spectra – Finger print region – PQR branches – characteristic group frequencies – applications to organic and inorganic compounds – problems. Raman Spectroscopy: Basics – Stokes and antistokes lines – comparison of IR & Raman – mutual exclusion principle – applications. (10) Mass spectrometry: Principles – Instrumentation – double focusing mass spectrometer – molecular ions – metastable ions – fragmentation pattern – McLafferty rearrangement – Retro diels alder reaction – determination of molecular weight – nitrogen rule – fragmentation in organic compounds. Mossbauer spectroscopy: Mossbauer nuclei – Doppler effect – isomer shift – quadrupole splitting – magnetic hyperfine interactions – applications. (12) Nuclear magnetic resonance spectroscopy: Proton magnetic resonance – theory – relaxation processes – chemical shift – factors affecting chemical shift – spin-spin coupling – coupling constants – first order splitting patterns and second order effects on spectrum – AMX, ABX and ABC systems – Nuclear overhausear effect – Double resonance – 13C NMR spectra – theory – chemical shifts and correlations. (10) Electron Spin Resonance Spectroscopy: Principle – factors affecting the intensity – hyperfine splitting – g values and their significance – application to simple systems. (4) Total 42 TEXT BOOKS:
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HUMANITIES 08O046 PRINCIPLES OF MANAGEMENT 3 0 0 3 PRINCIPLES OF MANAGEMENT: Meaning, Definition and Significance of Management, Basic Functions of Management – Planning, Organizing, Staffing, Directing and Controlling. Engineers and Organizational Environment – Social, Economic, Technological and Political. Social Responsibility of Engineers. (5) MANAGEMENT CONCEPTS: MBO, Theory Z, Kaizen, Six Sigma, Quality Circles and TQM. (5) BUSINESS PROCESS REENGINEERING: Need for BPR, Various phases of BPR, Production and Productivity – Factors Influencing Productivity. (4) ORGANIZATIONAL BEHAVIOUR: Significance of OB, Role of leadership, Personality and Motivation. Attitudes, Values and Perceptions at work. (5) INDUSTRIAL AND BUSINESS ORGANIZATION: Growth of Industries (Small Scale, Medium Scale and Large Scale Industries). Forms of Business Organizations. Resource Management – Internal and External Sources. (5) MATERIALS MANAGEMENT: Importance and Scope of Materials Management, Purchase Procedure, Inventory Control and Systems for Inventory Control – ROL, EOQ, MRP, ABC Analysis, VED, FSN and Value Analysis. (4) MARKETING MANAGEMENT: Definition and Approaches to Marketing Management – Marketing Environment. The Marketing Process. Marketing Mix, Advertising, Sales Promotion and Consumer Behaviour. (4) HUMAN RESOURCE MANAGEMENT: Importance, Objectives and Functions, Job Analysis and Recruitment, Selection and Placement, Training and Development – Case Discussion. (4) JOB EVALUATION: Meaning and Methods of Job Evaluation. Performance Appraisal – Meaning and Methods of Performance Appraisal. (3) WELFARE IN INDUSTRY: Working condition, service facilities, legal legislation – Factories Act, 1948 and Workmen’s Compensation Act. (3) Total 42 TEXT BOOKS:
REFERENCES: 1. Philip Kotler, “Marketing Management”, Pearson Education Asia, New Delhi, 2003. 2. Khanna O P, “Industrial Engineering and Management”, Dhanpat Rai Publications, New Delhi, 2003. 3. John W Newstrom, Keith Davis, “Organizational Behavior”, Tata McGraw Hill, New Delhi, 2002. 08O047 HUMAN RESOURCE MANAGEMENT 3 0 0 3 NATURE AND SCOPE OF HUMAN RESOURCE MANAGEMENT: Meaning and Definition of HRM, Objectives and Functions of HRM, Models of HRM, HRM in a changing Environment, Role of Globalization in Human Resource Management. (4) HUMAN RESOURCE PLANNING: Job analysis – Job Specification – Recruitment – Induction – Selection – Placement: Role in HRM, Process, Methods, use of Tests in Selection and Placement. (5) WAGE AND SALARY ADMINISTRATION: Principles and Techniques of Wage Fixation, Job Evaluation, Incentive Schemes. (4)
PERFORMANCE APPRAISAL: Process, Methods, Factors that distort appraisal, Methods to Improve Performance, Role of Performance in the Performance Management Process, Performance Appraisal Vs. Potential Appraisal. (5) TRAINING AND DEVELOPMENT: Principles of Learning, Objectives, Types and Training Methods, Management Development: Its Meaning, Scope and Objectives. (4) MORALE AND MOTIVATION OF EMPLOYEES: Morale-importance of Moral-employee Attitudes and Behaviour and their significance to Employee Productivity. Motivation Methods of Employees, Empowerment – Factors Affecting Empowerment – Process – Benefits. (4) WORK ENVIRONMENT AND TERMS AND CONDITIONS OF EMPLOYMENT: Fatigue – Safety – Accident Prevention Accident Records – Industrial Relations. (4) INTERNATIONAL HRM: Model, Variables that outline difference between local and International HRM approaches to IHRM, Linking HRM to International Expansion Strategies. (5) TRENDS IN HR: HR Outsourcing – HRIS – Management of Turnover and retention – Workforce Relationlization – Managing Separation – Trends in Employee Engagement and Retention. (7) Total 42 TEXT BOOK:
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4. Aswathappa K, “Human Resource and Personnel Management – Text and Cases”, Tata McGraw Hill, 2002. 08O048 INTRODUCTION TO MANAGEMENT 3 0 0 3 INTRODUCTION: An Introduction to Management – The Management Process – Managerial Roles – Managerial Skills – the Science and Art of Management – Becoming a Manager. (4) THE ENVIRONMENTAL CONTEXT OF MANAGEMENT: The Organization’s Environments – The External Environment – The General Environment – The Internal Environment – The Organization’s Culture (its importance, determinants and management), Models of Organizational Effectiveness. (4) THE ETHICAL AND SOCIAL ENVIRONMENT: Ethical Behavior - Social Responsibility and Organizations (Areas, arguments for and against – Including Approaches to Social Responsibility – The Government and Social Responsibility – Evaluating Social Responsibility. (5) THE GLOBAL ENVIRONMENT: The Nature or International Business – The meaning of International Business – Trends in International Business – The Cultural Environment. (4) PLANNING AND DECISION MAKING: The Decision Making and Planning Process – Organizational Goals – Organizational Planning – Contingency Planning and Crisis Management – Barriers to Goal Setting and Planning – Overcoming the barriers – Using Goals to Implement Plans. (4) THE NATURE OF STRATEGIC MANAGEMENT: The Components of Strategy – Types of Strategic Alternatives – Strategy Formulation and Implementation – Using SWOT Analysis to Formulate Strategy – Porter’s Generic Strategies – Implementing Porter’s Generic Strategies. (4) BASIC ELEMENTS OF ORGNIZING: Grouping Jobs – Departmentation – The Delegation Process – Decentralization and Centralization – Differences between Line and Staff. (4) MANAGING ORGANIZATIONAL CHANGE AND INNOVATION: Steps in the Change Process – Understanding Resistance to Change – Overcoming Resistance to Change – Changing Business Processes – Organization Development – The Innovation Process – Forms of Innovation – The Failure to Innovate – Promoting Innovation in Organizations. (5) MANAGING HUMAN RESOURCES INORGANIZATIONS: The Strategic Importance of HRM – The Legal Environment of HRM – Human Resource Planning – Recruiting Human Resources – Selecting Human Resources – Training and Development – Performance Appraisal – Performance Feedback. (4) MANAGING WORK GROUPS AND TEAMS: Types of Groups and Teams – The reality of Virtual Teams – Stages of Group and Team Development Behavioural Norms – Cohesiveness – Formal and Informal Leadership – The Nature of Conflict – Causes of Conflict – Stimulating Conflict – Controlling Conflict – Resolving and Eliminating Conflict. (4) Total 42 TEXT BOOK:
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08O049 ORGANISATIONAL BEHAVIOUR 3 0 0 3 MEANING & IMPORTANCE OF OB: Historical Development & Contributing Disciplines. (2) PERSONALITY AND EMOTIONS: Its Determinants & Attributes – Values & Attitudes – Components and Functions of Attitudes – Emotional Intelligence. (3) MOTIVATION: Basic Concepts, Motivation Theories, Problems in Motivation. (2) VALUES: Attitudes and Job Satisfaction. (2) GROUP DYNAMICS: Types of Groups, Group Norms and Cohesiveness: Group Roles. (2) COMMUNICATION: Functions – Fundamentals and Current Issues. (3) TEAM BASED ORGANIZATION: Need for Teams – Team Building – Effectiveness of Teams. (3) ORGANIZATIONAL CULTURE: Element, Culture and Performance Merging Organizational, Cultures, Changing and Strengthening Culture. (3) CONFLICTS AND NEGOTIATION. (3) LEADERSHIP: Theories of Leadership, Leadership Styles and Effectiveness. (4) EMPLOYMENT RELATIONSHIP AND CAREER DYNAMICS: The Psychological Contract – Socialization – Organizational Careers – Contingent Workforce. (4) ORGANIZATIONAL CHANGE: Forces for Change Force - Resistance to change Field - Analysis Model – Organization Development. (4) WORK STRESS: Causes and Consequences – Stress coping Strategies. (4) CASES (3) Total 42 TEXT BOOK:
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3. Kreitner Robert, Kinicki, Angelo, “Organisational Behaviour”, Irwin Inc., Illinois, 1997. 4. New Newstorm John W and Davis Keiuth, “Organizational Behaviour – Human Behaviour at Work”, Tata McGraw Hill Publishing Co. Ltd., New Delhi, 1995. 08O050 VALUE MANAGEMENT 3 0 0 3 MEANING & IMPORTANCE OF OB: Historical Development & Contributing Disciplines. (2) PERSONALITY AND EMOTIONS: Its Determinants & Attributes – Values & Attitudes – Components and Functions of Attitudes – Emotional Intelligence. (3) MOTIVATION: Basic Concepts, Motivation Theories, Problems in Motivation. (2) VALUES: Attitudes and Job Satisfaction. (2) GROUP DYNAMICS: Types of Groups, Group Norms and Cohesiveness: Group Roles. (2) COMMUNICATION: Functions – Fundamentals and Current Issues. (3) TEAM BASED ORGANIZATION: Need for Teams – Team Building – Effectiveness of Teams. (3) ORGANIZATIONAL CULTURE: Element, Culture and Performance Merging Organizational, Cultures, Changing and Strengthening Culture. (3) CONFLICTS AND NEGOTIATION. (3) LEADERSHIP: Theories of Leadership, Leadership Styles and Effectiveness. (4) EMPLOYMENT RELATIONSHIP AND CAREER DYNAMICS: The Psychological Contract – Socialization – Organizational Careers – Contingent Workforce. (4) ORGANIZATIONAL CHANGE: Forces for Change Force - Resistance to change Field - Analysis Model – Organization Development. (4) WORK STRESS: Causes and Consequences – Stress coping Strategies. (4) CASES (3) Total 42 TEXT BOOK:
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08O051 human Values AND PROFESSIONAL ETHICS 3 0 0 3 MANAGEMENT: Meaning, Definition, Significance, Functions – Planning, Organizing, Staffing, Directing and Controlling, Principles of Management. (4) SOCIAL RESPONSIBILITY AND ETHICS: Concept of Social Responsibility, Views of Social Responsibility – Economic Objectives Vs Social Objectives – Business Ethics. (4) PROBLEM SOLVING METHODS: SWOT Analysis of a Traditional Engineer – Kaizen Strategy and Values – Kaizen Approach for Problem Solving.– Process Oriented Management Vs Result Oriented Management. (4) HUMAN VALUES: Value Crisis in Contemporary Indian Society, Aesthetic Values, Moral and Ethical Values, Spiritual Values, Values in the Work Place. (4) INTERPERSONAL RELATIONSHIPS: Managing Emotions, Emotional Intelligence, Building Better Interpersonal Relations, Managing the Boss, Dealing with Subordinates – Case Study. (5) CREATIVITY: Creativity and Problem Solving – Creativity Process – Creative Individuals and their Characteristics – Techniques for Creative Problem Solving. (4) HUMAN RESOURCE MANAGEMENT: Importance, Objectives, Functions, Job Analysis and Recruitment, Selection and Placement. (4) HUMAN RESOURCE DEVELOPMENT: Training and Learning, Determining Training Needs and Priorities, Formal Employee Training Methods, Management Development , Methods for Developing Managers, Evaluating Training Effectiveness – Case Study. (5) LEADERSHIP: Definition, Characteristics of Leadership, Leadership styles, Theories of Leadership – Tannenbaum – Schmidt Leadership Continuum – Managerial Grid Theory. (4) MOTIVATION: Meaning and Definition – Mechanism of Motivation – Maslow’s Need Hierarchy Theory, Mc Gregor’s Theory X and Y- Herzberg’s Two Factor Theory. (4) Total 42 TEXT BOOKS:
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08O052 MICRO ECONOMIC ENVIRONMENT 3 0 0 3 INTRODUCTION TO MICRO ECONOMICS: Basic problems of an Economy – Business Decisions. (5) MARKET MECHANISM: Price determination by demand and supply forces – Taxes and Subsidies. (6) ELASTICITIES OF DEMAND AND SUPPLY: Applications. (4) THEORY OF CONSUMER BEHAVIOUR: Consumer Surplus – Applications. (4) THEORY OF PRODUCTION AND COSTS: Short run and long run – Economies of Scale. (4) MARKET STRUCTURE: Perfect competition, monopoly, oligopoly and monopolistic competition. (6) INTRODUCTION TO GAME THEORY. (5) EXTERNALITIES AND PUBLIC GROWTH. (4) UNCERTAINTY AND RISK. (4) Total 42 TEXT BOOK:
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08O053 MARKETING SYSTEMS 3 0 0 3 DEFINITION: Scope – Philosophies of Marketing Management – Goals of Marketing Systems – Marketing Strategy – An overview of the Process. (3) OPPORTUNITY ANALYSIS: Identifying Attractive Markets – Macro Trend Analysis – The Demographic Environment – Socio Cultural Environment – Economic Environment – Political / Legal Environment – Technological Environment Case Analysis. (3) INDUSTRY ANALYSIS AND COMPETITIVE ADVANTAGE: Defining Markets and Industry – Industry Analysis Porter’s Five Competitive Forces. (3) CONSUMER MARKETS AND BUYING BEHAVIOUR: Buying Population – Buying Decision – Buying Participants – Buying Influences – Buying Process – Case Analysis. (4) MARKET SEGMENTATION, TARGETING, AND POSITIONING: Marketing Mix – Different Targeting Strategies – The Positioning Process – Case Analysis. (4) THE MARKETING INFORMATION SYSTEMS: The Concept of Market – Information System. (3) PRODUCT PLANNING AND POLICY: New Product Development – Product Life Cycle – BCG Matrix – Product Branding, Brand Positioning, Packaging and Service. (3) PRODUCTMIX STRATEGIES: Branding Strategies – Sustaining Competitive Advantage over the Product Life Cycle. (3) PRICING: Setting of Price – Initiating Price Changes – Responding to Price Changes – Discount Structure – Factors Influencing Price Determination – Price Strategies. (3) MARKETING CHANNEL AND PHYSICAL DISTRIBUTION: Channel Design – Channel Management – Channel Modification – Retailing – Wholesaling. (3) INTRODUCTION TO ADVERTISING, SALES PROMOTION AND PUBLIC RELATIONS: Publicity and Personal Selling. (3) DEVELOPING AND MANAGING AN ADVERTISING PROGRAM: Effectiveness of Advertising. (3) INDUSTRIAL MARKETING: Characteristics of Industrial Markets – Consumer Markets and Industrial Markets – Buying Behaviour Models. (4) Total 42 TEXT BOOK:
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08O054 ENTREPRENEURSHIP 3 0 0 3 INTRODUCTION TO ENTREPRENEURSHIP: Definition – Characteristics and Functions of an Entrepreneur – Common myths about entrepreneurs – Importance or Entrepreneurship. (5) CREATIVITY AND INNOVATION: The role of creativity – The innovation Process – Sources of New Ideas – Methods of Generating Ideas – Creative Problem Solving – Entrepreneurial Process. (5) DEVELOPING AN EFFECTIVE BUSINESS MODEL: The Importance of a Business Model – Components of an Effective Business Model – Developing and Writing the Business Plan. (6) APPRAISAL OF PROJECTS: Importance of Evaluating various options – Appraisal Techniques. (4) FORMS OF BUSINESS ORGANIZATION: Sole Proprietorship – Partnership – Joint Stock Companies and Cooperatives. (4) FINANCING THE NEW VENTURE: Determining Financial Needs – Sources of Financing – Equity and Debt Funding – Evaluating Financial Performance. (4) THE MARKETING FUNCTION: Industry Analysis – Competitor Analysis – Marketing Research for the New Venture – Defining the Purpose or Objectives – Gathering Data from Secondary Sources – Gathering Information from Primary Sources – Analyzing and Interpreting the Results – The Marketing Process. (6) MANAGING GROWTH OF NEW VENTURES: Challenges of Growth – Strategies for Firm Growth – Internal and External Growth Strategies. (4) ETHICAL AND SOCIAL RESPONSIBILITY CHALLENGES FOR ENTREPRENEURS: Ethics, Values and Social Responsibility – Ethics and Business Decisions. (4) Total 42 TEXT BOOK:
REFERENCES: 1. Bruee R Barringer and Duane Ireland, “Entrepreneurship – Successfully Launching New Ventures”, Pearson – Prentice Hall, 2006. 2. Mary Coulter, “Entrepreneurship in Action”, Prentice Hall of India, 2006. 3. Marc J Dollinger, “Entrepreneurship – Strategies and Resources”, Pearson Education, 2003. 08O055 ANALYSIS OF MANUFACTURING AND SERVICE SYSTEMS 3 0 0 3 CONCEPT OF OPERATIONS MANAGEMENT: Characteristics of Manufacturing Sector and Service Sector – Evolution of Operations Management Discipline – Concepts and Calculations of Productivity – Productivity Improvement Measures. (5) CONCEPT OF TOTAL QUALITY MANAGEMENT: KAIZEN - Philosophies of Deming, Juran and Crosby – Statistical Process Control – Concept of Acceptance Sampling. (4) DEMAND FORECASTING: Moving Average – Exponential Smoothing – Trend Projections – Regression and Correlation Analysis. (4) JOB PRODUCTION: Mass Production – Batch Production – Continuous Processing – Special Projects – Make or Buy Decisions. (4) LOCATION ANALYSIS: Centres of Gravity Method – Factor Rating Method – Locational Breakeven Analysis Method. (4) LAYOUT ANALYSIS: Process Layout and Cellular Layout – Line Balancing. (6) MATERIALS MANAGEMENT: Aggregate Production Planning – Gantt Charts – Sequencing and Scheduling. (5) METHOD STUDY: Concept – Techniques of Work Study – Method Study – Definition – Procedure for Method Study – Principles of Motion Economy – Selection – Recording – Techniques – Uses of Films – Examine – Develop – Install and Maintain. WORK MEASUREMENT: Definition – Objectives – Techniques of Work Measurement –Time Study – Procedure – Advantages. (4) PRODUCTION MANAGEMENT: Types of Production – Characteristics – Application – Standardization – Objectives – PPC – Objectives – Functions – Preplanning – Routing – Scheduling – Dispatching and Controlling. (6) Total 42 TEXT BOOK:
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08O056 FINANCIAL AND MANAGEMENT ACCOuNTING 3 0 0 3 MANAGEMENT ACCOUNTING: Meaning – Nature and Scope – Functions – Limitations – Need – Financial Accounting vs. Management Accounting. (3) FINANCIAL STATEMENTS: Characteristics – Limitations – Financial Statement Analysis – Ratio Analysis. (5) FUND FLOW STATEMENT: Meaning and Concept of Flow of Funds – Meaning of a Fund Flow Statement – Differences between Fund Flow Statement and Income Statement – Preparation and Interpretation of Fund Flow Statement. (4) CASH FLOW STATEMENT: Meaning of a Cash Flow Statement – Classification of Cash Flows – Preparation and Interpretation of Cash Flow Statement. (4) FINANCIAL MANAGEMENT: An Overview – Nature and Scope – Finance Functions – Goals of Financial Management – Financial Manager’s Role – Agency Problems, Agency Cost – Economic Value Added. (5) SOURCES OF FINANCE: Long Term Finance – Ordinary Shares – Right Issue of Equity Shares – Preference Shares – Debentures – Term Loan – Asset Based Financing – Hire Purchase – Leasing – Venture Capital Financing – Short Term Finance – Trade Credit - Bank Credit – Bill Discounting – Commercial Paper. (5) TIME VALUE OF MONEY: Concept – Future Value – Present Value – Single Cash Flows – Annuity – Uneven Cash Flows – Multi Period and Continuous – Yield Calculation. (4) INVESTMENT DECISION: Capital Budgeting Decisions – Evaluation of Capital Budgeting – Discounted and Non Discounted – Cash Flows Methods – Simple Problems. (4) FINANCING AND DIVIDEND DECISION: Capital Structure – Financial Leverage – Operating Leverage – Only Concepts – Capital Structure Theories – Dividend Theories. (4) WORKING CAPITAL: Policies for Financing Current Assets. (2) RECEIVABLES MANAGEMENT, INVENTORY MANAGEMENT AND CASH MANAGEMENT: Basic Concepts Only. (2) Total 42 TEXT BOOK:
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08O057 MANAGERIAL FINANCE 3 0 0 3 THE FINANCE FUNCTION: The Nature of the Firm and Its Goals – Value Maximization as a Goal – Role of Financial Management. (5) FINANCIAL STATEMENTS: Sample Income Statement – Sample Balance Sheet – Sources and Uses of Funds – Reporting Requirements. (4) THE TAX ENVIRONMENT: Corporate Income Tax – Personal Income Tax. (4) DEPRECIATION METHODS: Straight Line – Sum-of-Years’-Digits – Units of Production – Declining Balance Methods – Effect of Depreciation on Taxes Paid – Depreciable Life of an Asset. (4) THE TIME VALUE OF MONEY: Future Value – Present Value – Present Value of an Annuity. (4) CAPITAL BUDGETING TECHNIQUES: Significance of Capital Budgeting – Ranking Investment Proposals – Projects with Different Lives – Projects with Different Scale. (4) FINANCIAL RATIO ANALYSIS: Basic Financial Statements – Basic Types of Financial Ratios – Use of Financial Ratios – Some Limitations of Ratio Analysis. (5) PORTFOLIO THEORY – DECISION MAKING UNDER UNCERTAINTY: Introduction – Market Equilibrium – Pricing Inefficient Portfolios. (4) SENSITIVITY ANALYSIS OF RISKY PROJECTS: Monte Carlo Simulation Analysis – Decision Trees. (4) CAPITAL STRUCTURE AND THE COST OF CAPITAL: Leverage and the Cost of Capital – Theory – Calculating the Component Financing Costs. (4) Total 42 TEXT BOOK:
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08O058 WORKING CAPITAL MANAGEMENT 3 0 0 3 WORKING CAPITAL POLICY: Importance of Working Capital Management – Risk-Return Tradeoff for Current Asset Investments – Financing Current Assets – The Costs and Risks of Alternative Debt Maturities. (6) CASH AND MARKETABLE SECURITIES MANAGEMENT: Cash and Marketable Securities Management – Managing Disbursements – Marketable Securities – Cash Management Models. (6) CASH MANAGEMENT MODELS: Baumol Model – Miller-Orr Model – Beranek Model – A Comparison of the Models. (6) INVENTORY MANAGEMENT: Inventory – Generality of Inventory Analysis – The EOQ Model – Extending the EOQ Model. (6) CREDIT MANAGEMENT AND POLICY: Credit Standards – Terms of Trade Credit – Evaluating Changes in Credit Policy – Use of Computers in Credit Management. (6) THE PAYMENTS PATTERN APPROACH: Corporate Practice – Payments Pattern Approach. (6) SHORT-TERM FINANCING: Trade Credit – Short-Term Financing by Commercial Banks – Commercial Paper – Bankers’ Acceptances – Secured Short-Term Financing – Accounts Receivable Financing – Inventory Financing. (6) Total 42 TEXT BOOK:
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08O059 COST MANAGEMENT 3 0 0 3 COST MANAGEMENT - An overview: Definition of Cost Management – Traditional Cost Accounting and Cost Management. (5)
COST CONCEPTS IN DECISION MAKING. (4) VARIABLE (MARGINAL) COSTING: Concepts of Absorption and Variable Costing. (4) COST-VOLUME-PROFIT (CVP) RELATIONSHIP: Techniques of CVP Analysis. (4) DECISION-MAKING PROBLEMS: Decision-making – types of decision-making problems. (4) PRODUCT PRICING DECISIONS: Factors Influencing Pricing Decisions – Different Methods of Pricing. (4) BUDGETING: Concept of Budgeting – Concept of Budgetary Control – Objectives and Functions of Budgeting. (5) ACTIVITY-BASED MANAGEMENT: Traditional Product Costing – Meaning of Activity-based Costing – Comparing ABC with Conventional Costing System. (4) INVENTORY MANAGEMENT: Meaning – Inventory Systems. (4) QUAMTITATIVE TECHNIQUES FOR DECISION MAKING AND COST MANAGEMENT: LP – PERT – CPM. (4) Total 42 TEXT BOOK:
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08O060 TECHNOLOGY INCUBATORS AND COMMERCIALISATION OF INNOVATION 3 0 0 3 EVOLUTION OF MANUFACTURING: System of Manufacture - Scientific Management – Process Improvement – Numerical Control – Computer Integrated Manufacturing. (6) INNOVATION: Innovation Process – Why R & D – Patents – Capitalizing on R & D – Economic Justification and Innovation. (6) OVERVIEW AND PREPARATION: Marketing Innovations – Product Improvements – Technological Innovation – Routes of New Products Development and Its Significance. (6) COMMERCIALISATION: Control and Launch Cycle – Marketing Plan – Strategy and Promotion – Product – Price and Distribution – Post-Launch Tracking and Control. (6) TECHNOLOGY BUSINESS INCUBATOR: Benefits of TBI – Agencies Involved – Global Scenario of TBI – Indicators of Success for TBI. (6) DIFFERENT MODELS OF TBI: Features – Incubation Process – Tenant – Idea – Technology Based. (6) GLOBALIZING CHANGE: Joint Production versus – Co-Production – Global New Product Launch. (6) Total 42 TEXT BOOK:
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LANGUAGE 08O061 PROFESSIONAL ENGLISH 3 0 0 3 LEARNING ENGLISH THROUGH LITERATURE: Literary texts drawn from English and American Literature, and Indian writing in English to be used Short Stories (6) One Act play (4) Poetry (6) Literary Essays (6)
Intra & Interpersonal Communication (2) Interview Techniques (2) Group Communication (5) Etiquette – Body Language, Telephone Conversation etc. (2) Professional report writing (3) Mass Communication – email writing / public speaking/ presentation techniques/ preparing Advertisements (6)
1. Teaching Material prepared by the Faculty, Department of English. REFERENCES:
08O062 INITIATIVE TO GERMAN LANGUAGE 3 0 0 3 INTRODUCTION: Alphabets, Greetings, Vocabulary, Grammar – Pronouns, Verbs and their conjugations, Articles, Question words, Statements and questions, Negation, Countries, Nationalities and Languages. Simple dialogues, Exercises. (10) POSSESSIVE PRONOUNS: Family, Professions , the verb ‘sein’, Number system, Nouns – singular and plural. Imperative statements. A small text and dialogues related to family. Exercises. (7) More irregular verbs, Accusative and dativ declensions of pronouns and articles. Modal verbs and their related grammatical structure. Dialogues and usages of modal verbs. Exercises. (8) Time and time related particles. Daily routines, related verbs and question words. Related vocabulary and grammar. Sample dialogues and exercises. (8) Separable and inseparable verbs and their related usage pattern. Invitations and telephone conversations. Exercises. (6) (FINAL EXAM – Hearing, Oral and Written) (3)
1. To be modeled by the Faculty. REFERENCES:
2. Lernziel Deutsch - Wolfgang Hieber - Max Hueber Verlag, 1983. 3. Grundkurs Deutsch - Roland Schäpers, Renate Luscher , Manfred Glück, 1980. 08O063 BASIC FRENCH 3 0 0 3 INTRODUCTION (2) DOSSIER O: rencontres, presentations , nationalities - saluer, vous excuser, vous presemter - demander et donner votre identite - computer et peeler des mots - les verbes etre, avoir et s’ appeler, au present (singulier) -des noms et des adjectives au singulier - C’est + nom ou pronom - // est + adjective - La negation ne… pas - Des phrases interrogatives. (10) DOSSIER 1: I’ arrivee en France - une inscription (a un club de cyclotourisnce) - ce qu’ on dit en classe ( consignes) - Vous informer sur l’ identite d’une personne - distinguer les formes – familieres et les formes de politesse - des articles et des adjectives possesifs, au singulier - des mots interrogatifs: quell (adjective), qui (pronoun) ou, comment (adverbs) - des noms de professions. (10) DOSSIER 2: la famille - quelques personagers celebres - presener votre famille et des amis - dire ou sont les gens et d’ou ils viennent - les verbes en-er, etre, avoir, faire et venire au present - le plural des noms, des adjectives, des articles et des adjectives possessifs - la negation ne … pas de + nom - l’ interrogation avel est – ce que - a, an et de + nouns de villes et de pays. (10) DOSSIER 3: maisons et appartements - demenagements, locations, petites annonces – monuments parisiens - situer des meubles et des objects ( la localisation) - indiquer la possession - donner des orders et des interdictions - exprimer l’ accord et le refus-les verbes en–er, faire, prendre et nettre, au present et a I’ imperative - le pronom on - les pronoms toniques après preposition - les adjectives demonstratifs - les adjectives ordinaux - la response si - il ya … un / des. (10) Total 42 REFERENCE: 1. Capelle, Guy and Gidon, Noelle. Le Nouvel Escapes. Paris: Hachette Livre, 1998. 08O064 BASIC CONVERSATIONAL SKILLS IN JAPANESE LANGUAGE 3 0 0 3 ORIENTATION: Geographic and socio-economic perspective of Japan, people and culture, basic greetings. Basic scripts – Hiragana and Katakana, sounds and combinations. Basic particles and introductions to demonstratives, place markers and direction markers. (10) TIME RELATED WORDS: Time of day, days of the week, months and dates of a month. Asking for and telling the time. Verb tenses – Present/future and past. Destination markers, direct object particle and other particles related to mode of transportation and place of action. (10) ADJECTIVES: Introduction to adjectives, types and negative forms, different usages, comparisons, likes and dislikes. Verbs denoting presence and related particles. Counters and counting suffixes. Sentences involving need and desire, wanting to perform an action and movement for a certain purpose. (10) VERBS: Groups (I, II and III) and exercises in group verbs. Describing a natural phenomenon, habitual action and a continuing state. Sentences involving asking for and granting permission. (6) ROLE PLAYS IN JAPANESE: Demonstration on usage of chopsticks – Japanese tea party. (6) Total 42 |