Nokia and Lexus integrate wireless connectivity into luxury vehicles
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| Nokia and Lexus integrate wireless connectivity into luxury vehicles
April 2003 Nokia Today Two leading companies, Nokia and Lexus combine their respective expertise in mobility to create Lexus Integrated Phone System. The two companies release, which is described as an optional mobile communications solution, which allows the owners of select Lexus vehicles and a Nokia 6310i phone to seamlessly integrate the phone into their Lexus audio/navigation system for the added convenience and security of wireless connectivity. The Lexus Integrated Phone System is currently available for buyers of new 2003 Lexus SC 430, LX 470, GS 300, GS 430 and LS 430 models immediately. The Lexus Integrated Phone System for Nokia phones consists of a Nokia-supplied control unit and cradle that is engineered to be easily installed by the Lexus dealer. The Nokia control unit has been designed in conjunction with Lexus to seamlessly interface with the on-board steering wheel command module or optional touch-screen navigation system. This will provide a full wireless communications suite that can be easily accessed through the existing Lexus user interface. After complete installation, the Lexus Integrated Phone System offers intelligent, integrated and invisible wireless connectivity. Owners of vehicles equipped with the Lexus Integrated Phone System need only to place their Nokia 6310i phone into the hidden center-console-mounted cradle and start the ignition to activate the system. The phone transfers its phonebook to the dashboard-integrated color screen. Individual names can be accessed and dialed via touchscreen control on navigation system equipped vehicles. In addition, up to 20 of these transferred numbers can be assigned a voice tag, allowing users to make calls with voice commands. While the Nokia 6310i phone is in the cradle, it is continuously charged and operates in handsfree mode with audio routed through the high-quality speakers of the Lexus sound system. Additionally, the Lexus Integrated Phone System has a unique capability to initiate calls to local points of interest indicated on the navigation screen by simply touching the screen. A Nokia spokesperson was quoted as saying "Whether taking a trip locally or across the country, the convenience and peace of mind that comes with being connected wirelessly will make the Lexus Integrated Phone System an exciting option for many Lexus buyers," and "After successfully providing in-vehicle mobile communications solutions to automobile makers in much of the world, we are pleased to work with Lexus to now extend our product line to the United States market." This shows how fast mobile technology is going as it was just a few years ago we were using analog phones, then to digital and now even to the point of Integrated Phone System in vehicles!!
Brief Information About Nokia Nokia is the world leader in mobile communications. Backed by its experience, innovation, user-friendliness and secure solutions, the company has become the leading supplier of mobile phones and a leading supplier of mobile, fixed broadband and IP networks. By adding mobility to the Internet Nokia creates new opportunities for companies and further enriches the daily lives of people. Nokia is a broadly held company with listings on six major exchanges.
Brief Information About Lexus Lexus has become synonymous with luxury since its introduction in 1989. By offering some of the finest quality luxury vehicles and providing benchmark customer service, Lexus has become the top-selling luxury nameplate in the United States for three years in a row. Lexus and its 200 dealers have repeatedly achieved the highest honors for both the products they sell and the customer service they provide as rated by the independent research firm of J.D. Power and Associates. |